how the
good advice company
adds value

Strategic Communications and Marketing Consulting

Is your company still running the same PR playbook from 5 years ago? Media and PR have drastically changed since 2020. In today’s media landscape, companies need an outside perspective and honest counsel. With more than 20+ years in PR and marketing, I offer consulting and “good advice” on high-level PR strategy for mission-driven companies, brands, start-ups and creative agencies.

I'm a founder and leader's best and most honest friend. Your right hand consigliere when it comes to strategic comms planning (internal and external). I brainstorm, creatively spar and will push leaders and their companies not to do things the way they've always been done, but to think about new ways of communicating with the world.

Personal
Branding

Are you a founder? Launching your fractional business? Want to be on a board? Or merely in career transition or have been in the same role for years and are looking for guidance on how to own your narrative and tell your story in a compelling way?

Personal branding is more than thought leadership. It’s about how you show up in the world.

I help leaders, founders and entrepreneurs uncover their purpose — getting to the soul of their brand where we find meaning, purpose and impact. This work leads to a better understanding of how to show up as the best version of yourself, professionally and personally, in your everyday life. My full program includes an intuitive reading, behavioral analytics, an in-depth story mining work session, LinkedIn training, and new versions of your bio so you can start showing up authentically immediately.

With 4 unique personal branding offerings, there is something for everyone depending on where you are on your journey and your immediate needs.

Workshops

Looking for the future of talent development for your employees? I offer (in person and virtual) workshops on Personal Branding and Spiritual Health in the Workplace. Both empower staff at all levels to lean into their authentic selves while also tapping into tools to combat burnout, stress and uncertainty.

An investment in the personal brands of your employees is an investment in your business from increased visibility to expanded networks for new talent and business growth. Let them be your best PR.

While spirituality and the integration of mental, emotional, physical and spiritual connection can lead to finding meaning and purpose in life and in work. Empower your employees to love the work they’re doing and be engaged in the company culture you’re fostering.

WORKSHOP

Personal Branding 101:

Everyone is talking about personal branding, but what does that really mean? Why is a personal brand important? How can I position myself and my company to attract new business and media opportunities? How can I empower my team to harness their own personal brands while connecting it all with the work we do?

In this session we discuss:
- The top 3 tips for creating and messaging your personal brand?
- Where does your personal brand show up and how?
- How can I leverage my personal brand to increase awareness around me and my company?

Why should companies invest in employee personal branding?
 - Empowered employee PR, enhanced networking, retention and recruiting, and improved company culture

WORKSHOP

Spiritual Health 101:

To be the best versions of ourselves we need to understand and practice mental, physical, emotional and spiritual health and connection. This 2- hour work session dives into the world of spirituality, purpose and impact and how it can and should be embraced in today’s corporate culture. Coming from and still being very much embedded in the corporate world, I introduce insight, modalities and even trending practices in pop culture to understand the role spiritual health can play at work and how companies and individuals can use it to their advantage. Learn more about McKinsey’s 2024 whitepaper on Spiritual Health here. 

This is not “Welcome to Woo Woo.” This is not a religious exercise. This is not breathwork and yoga during a lunch break. This workshop is practical, actionable and looking ahead to where employees need to be in order to show up the best versions of themselves.

Book me for a speaking engagement

Reach out directly by emailing info@thegoodadvicecompany.com.

What People are saying

  • Danny Duran - Chief Brand Officer, Catona

    “Elizabeth is a source of truth. Her insight, vision, and wisdom are second to none. She'll see and hear the big picture – then tell you exactly what you need, not just what you want.”

  • Dena Graham - Marketing/VP Partnerships, (RED)

    “Elizabeth’s good advice will speed you to a sound communications strategy and keep you focused on the highest impact elements. She’s also quite skilled at drawing out your inner Thought Leader - her intuition, intellect, and experience are unparalleled.”

  • Claire Whigham - Director of Brand Creative, Airbnb

    “Elizabeth brings a strong, concise point of view based on her extensive experience, but is open and willing to hear others out, too. She's a dream to work with, and someone I want in my boat, no matter the storm.”

  • Kate Morrison - Global Head of Production for Devices and Services, Google

    “Whip smart. Passionate. Strategic. Creative. Whatever goal you are trying to achieve, I can guarantee you’ll reach it faster and with a better plan if you have Elizabeth on your side.”

Work
with me